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Public Relations

The mission of the Public Relations Committee is to convey the professional image of open water lifeguards and heighten public awareness of the importance of lifesaving. Our goal is to identify specific challenges and provide effective, accurate and professional response to inquiries. In addition, the Public Relations Committee archives media related to lifesaving.

Public Relations Committee Update

Our Public Relations Committee met at the Spring 2014 CSLSA Board of Directors meeting in Seal Beach on April 10 and 11. They discussed and developed seven frequently asked questions (FAQ's) for the CSLSA Public Relations webpage. The committee continues to collect articles and digital media related to lifeguard public relations for their library.

Click to view seven Frequently Asked Questions (FAQ’s)

What Do Those Beach Flags Mean?


GREEN
generally safe
conditions

YELLOW
increased surf/rip, use caution

RED
strong surf/rip, only strong swimmers w/ fins

BLACK BALL
no hardboard
RESOURCES

        Lifeguard: The Best Tough Job Under the Sun (website)
        Media Magic (pdf)
        Not On My Watch (pdf)
        Public Perception of Lifeguards (pdf)

Click Here to send a message to our Public Relations Chairperson.